Jennifer Long, a family life studies graduate from the University of Oklahoma and a foster care professional, became interested in franchising opportunities with We Rock the Spectrum, a company that supplies inclusive gyms for special needs children. After three years of researching opportunities with them, she registered for advising with the Oklahoma Small Business Development Center (SBDC) to achieve her dream of starting a business. She sought help preparing a business plan and navigating state paperwork.

Working with Business Advisor Claudia Pannell, Jennifer filed the required forms and paperwork with the state and worked to hire a professional team for her business. The final task was acquisition of funding to open their facility. Jennifer and her husband, Robert, applied for a loan in the spring of 2023 after researching multiple funding options.

The Longs’ loan was approved and funded, and they opened their We Rock the Spectrum location soon after. The facility is designed to provide children with sensory processing disorders with a fun and safe place to exercise, stay active, and socialize. Since the opening of their business, the Longs have been committed to supporting their local community and supplying an inclusive environment for the children of Yukon, Oklahoma.

“[The Oklahoma SBDC] was always quick to respond,” said Jennifer. “They were there to answer any and all questions. If they didn’t know the answer, they knew how to find it! As a first-time business owner, I really appreciated the support I received from the OKSBDC.”

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